World Tea Expo 2025

This presentation delves into several critical aspects of environmental regulation and consumer protection: PFAS (Per- and Polyfluoroalkyl Substances), California's Proposition 65 (Prop 65), environmental marketing, and recycling issues including Extended Producer Responsibility. A comprehensive approach to environmental marketing, formulation, and packaging is vital for companies aiming to align with current environmental standards and consumer expectations. Understanding these issues helps companies mitigate risks, enhance brand reputation, and contribute to a healthier environment. This presentation aims to equip stakeholders with the knowledge to navigate these regulatory requirements and leverage environmental marketing effectively.
Takeaways (3)
Prop 65, PFAS, and other chemical regulatory issues
Environmental Marketing
Recycling and Extended Producer Responsibility

“Tea tastings aren’t just about sipping a great cup—they’re a powerful tool for growing a dedicated customer base and driving long-term sales. In this seminar, Sean Cyre shares insights from his years at The Cultured Cup, where structured tastings and classes transformed casual tea drinkers into engaged advocates while increasing annual sales by 20%.
Attendees will explore how to create tasting experiences that not only introduce customers to quality tea but also foster loyalty and deepen engagement. Whether you’re looking to attract new customers, train passionate employees, or tap into the next generation of tea professionals, this session will provide actionable strategies to make tastings a core part of your business growth.”
Key Takeaways:

• How tastings drive long-term sales
• How tastings build a loyal customer base
• How tastings train dependable and passionate employees